Google will begin serving Accelerated Mobile Pages (https://www.ampproject.org/) tomorrow! For those unfamiliar, AMP is a new HTML format designed by Google for mobile content. It’s designed to load instantly and is expected to have a big impact on SEO (via significant page load speed advantage).
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You can follow the official documentation to build your AMP pages https://www.ampproject.org/docs/get_started/create_page.html
Pros:
- Full control
- Lots of customization opportunities
Cons:
- Can be difficult if you’re not a developer
- Can be a time consuming process
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Or install some of the WordPress plugins that are now available...
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Official AMP plugin by WordPress https://wordpress.org/plugins/amp/
Pros:
- Super simple to use
- Plug-and-play approach
Cons:
- Very little configuration options
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Google AMP Pages by PageFrog https://wordpress.org/plugins/pagefrog/
Pros:
- Includes mobile previews
- Ads and analytics support
- Packaged with FB Instant Articles support
Cons:
- Can get a little confusing with all the options
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Happy AMP'ing!