I put together a web application evenings and weekends over the Summer- Lonava.com - It's a Social News site (like Reddit/HN), where people post under their real names.
The problem is, I'm not really getting any traction at all.
I tried posting to HN for advice (http://news.ycombinator.com/item?id=1628254), and I've tried advertising on Reddit (http://www.reddit.com/comments/d4oyu/lonava_is_a_redditlike_site_i_put_together_where/) and Google, but registrations have been next to nothing.
I'm not shooting for FB-levels, but I figured I could at least get a few dozen people to give it a shot. What else can I do to try growing the site?
Should I try pivoting the site, dropping the key differentiating feature (real names), and relaunching as a generic anonymous reddit/4chan clone?
What other strategies do you have for growing a userbase?