I've identified an opportunity to create a simple website builder (like Wordpress.com or SquareSpace) for a niche market. However, I have zero experience in this market or with site builders in general so I'm unsure what the challenges are.
My initial thought would be to offer just a small set of templates specific to the niche market and host the sites for a small monthly fee ($9/month). Adding more features (like Facebook Integration, Twitter, etc) would carry certain additional premiums.
What are the biggest challenges in starting and running a business like this? I know many others do this for niches like Church websites, Family Physicians, etc.
Thanks for any feedback provided!