We're a startup developing a video builder platform to automate high level production videos for small businesses. We currently own the domain promostudio.com that I bought aftermarket. Now we're considering switching it viddio.com because it's shorter, one word, phonetically is easier to pronounce, and IMO shorter domains look more authoritative and credible. Guy was asking $15,000 but got him down to $6000. I know it's pronounced "video" but it's spelled different but it doesn't appear to be a problem with sites like tumblr, flickr, reddit, although I realize they are on a different scale.
Is it worth it/that much better than what we have? Thoughts?